We all must care about the planet we decided to inhabit on right? WRONG. Some of us work extra hard to educate, motivate and share the impact of recycling and then there's lots of us who think that littering is still okay? Are these people for real?
This Monday the 21st there's a world wide event - a live broadcast and docu-film about The Age of Stupid - Will people in the future call our time the age of stupid? Or will humanity find a solution to the world’s most urgent problem? You decide! Check out the website http://www.ncm.com/Fathom/OriginalPrograms/AgeofStupid.aspx and find a theater near you to watch it. This is a fabulous way to educate the masses and I hope it works. One of my other favorite films is Idiocracy, as comical as it is, it seems this is how humanity thinks... straight stupid.
I'm going to share the story of how I started a campaign to educate about recycling and its evolution into a movement, that hopefully will have an impact on our planet in a positive capacity. I happen to live in a gorgeous neighborhood, near Dana Hills High School. Every year a new crop of students park in front of my home, where they smoke and hide from the school narcs and jet off to school. And every year I get upset because they just litter on the ground, plastic bottles. This a giant pet peeve of mine, seeing as I moved mountains to be the first company to have biodegradable bottles - not wanting to be part of the mounds of plastic bottles litter in the landfills. These teenagers, unconsciously or anti-consciously as I like to call them just drop their trash on the ground, as if someone else is going to pick it up for them. What they don't realize is that it ends up in the ocean and kills far more than just creatures. Last year I had an idea to make a video with the local high school about recycling, I felt if they actually made the film then they might actually care about their school and the grounds around it when their done. I spoke to friend of mine, Gina Rene and asked her to share her gift of amazing vocals by writing a song about Recycling. How lucky was I? She said yes, and I shared my vision of a world where people become the movement of change, picking up bottles and recycling them not just throwing them in the trash. Gina wrote this song alright, she kicked ass on it! The coolest hippest song I've ever heard about recycling ( you can download it free at www.aquamantra.net/iamthesolution.html ) and hence the journey began. I reached out for people to help make the video, as the high school didn't have room in the curriculum to produce it. Time moved on and much happened within our company and we never made the video. Recently though, Gina and I have teamed up to bring the message out to the youth. She's performing at the Abbot Kinney Festival Sept. 27th in Venice, California at the little kids stage at 1:00pm and we're going to shoot a preliminary video there to start the motion. Now where does that leave us?
As I walked my dogs tonight around the neighborhood, I saw not one or two plastic bottles on the ground, I saw at least 15! Really people? Are you so lazy that you can't even put your beverage empty in the trash? Are we really a nation of such stupidity that we think a "Trash-Fairy" is going to come and pick it up for us? This is the kind of observation of humanity that takes me BEYOND- Beyond my own comprehension in 2009, where people are so oblivious that they actually believe throwing it on the ground is a solution. All I can hope for is that through movements like our Recycle-ution campaign ( check out http://www.aquamantra.com/ for updates) and movies like The Age of Stupid and people talking to teenagers, that we clean up our act, for the planet's sake. She's done so much for us and asked so little in return. For crying out loud, even my dog picks up plastic bottles!
If you have any ideas for our Recycle-ution campaing, just make comments here and we'll try and incorporate them into our program! Blessings! Alexandra
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